I thought I’d just create this quick video about the importance of using a lead magnet in your business. This is the one we’ve created for our business. What we do is we set up business systems that help get customers to come back and buy from you over and over and over again. So, what we do here is we offer a lead magnet in exchange for your contact information. So, you could offer a coupon or gift certificate or something of value to your customer or your client or your patient, whoever it is, then you have their contact information and then you can market to them over and over again.
If you come over here, this is how a small little diagram I put together. This is your lead magnet. If we go over here, whatever your lead magnet is, they fill in their name and their contact information, and let me go back over here, and then they’re sent a thank you campaign thanking them for signing up for your offer. Then there’s another campaign where you can book an appointment. If you have a 50% coupon of some clown or a $50 coupon, this is an ignition funnel where it helps ignite your past customers to come back in and book an appointment or spend some money.
Sales CPR is a spoken coupon type offer type campaign for the get your past customers to come in and claim the coupon within a few days. The nurture funnel is the one that stays in contact with your customer or your patient for as long as you want. So, anyway, staying in front of your customer or patient for the longest period of time, the more you can stay in contact with them, the better chance they’re going to kind of come by or come back and spend some money. I hope you found this video helpful. If you have any questions or want to get in questions about our services, setting up these automated sales funnels, give us a call. Our contact information is in the description.
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